Ant Davis
Sponsorship and partnership media kit. Updated September 2026.
I make cyber security make sense.
Most cyber content on social media is either technical or chasing trends.
I take the latest cyber news and make it relatable for everyone.
What happened. Why it matters. What to do about it.
I've been working in the human side of cyber for over 15 years. Now I'm passing this on...
Portrait, brick wall shot
A practitioner first.
A creator second.
I built an international podcast and media brand on the side, while doing the day job.
I run the Secure Culture Hub at Hoxhunt. It's a community for security awareness practitioners.
Media Partner and Panel Moderator at the SANS Security Awareness and Culture Summit, Las Vegas, 2026.
With Javvad
On stage
Panel
Exchange stage
Who's in the room.
The people who run security programmes, manage human risk, and sign off the tools that support both.
Source: Instagram follower insights, June to September 2026.
Top countries
One voice.
Every format.
55,000 followers. 2.3 million reel views in 60 days. Net 41,000 new followers since April.
1.6 million views in 60 days. 589,000 people. 405,000 of them brand new.
The Awareness Angle. 100 episodes. Charting in 33 countries, top 10 in 11 of them.
LinkedIn and the newsletter. Practitioner reach, straight into the people who buy.
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Instagram in depth.
54,000 shares. People aren't just watching. They're sending it to someone.
41,000 saves. It's not just watched. It's kept.
41,000 new followers since April. This isn't a slow burn.
Recent reels
Not one lucky video. Different topics, same audience, week after week.
TikTok in depth.
405,000 new viewers. People who had never seen this content before. The algorithm did that.
Follows are a lagging indicator on TikTok. Reach is the number that matters, and the content earns it.
Top videos, 60 days
Content that holds attention.
These are videos nearly three minutes long. Roughly one in five people watch to the end. When people stop, they actually watch.
100 episodes.
33 countries.
The Awareness Angle. Weekly cyber news for anyone who wants to understand it, not just the people who work in it.
Charting in the Apple Podcasts Tech News charts in 33 countries. Top 10 in 11 of them over the last 30 days.
Podcast artwork
SANS Summit, Las Vegas.
Media Partner.
Official Media Partner and Panel Moderator at the SANS Security Awareness and Culture Summit 2026. Interviews on the floor, coverage across every channel, in front of the most concentrated room of security awareness people in the calendar.
SANS media partner card
The audience speaks for itself.
Your brand. Two platforms. One audience.
One story, told properly, on Instagram and TikTok.
Podcast sponsorship available on request. Packages and bundles available. Most partners run three or more placements over a few months, because that's what actually converts.
I hold a non-commercial role at Hoxhunt. That means this channel is closed to human risk and security awareness platforms. One less competitor in the room.
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Trusted by industry.
Recognised by the community.
Contributor of the Year and Best Back to Basics, European Cybersecurity Blogger Awards 2025. Finalist, CyberVoice, The Real Cyber Awards 2026. Webinars, panels, conference stages and a lot of microphones.
Awards
Let's talk.
Instagram, TikTok and LinkedIn.
Kindred Cyber Ltd.
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Janice thread
Cloudflare liked your reel